rations because it's so expensive to build back these businesses and recover that I would imagine we're talking something in the trillion dollar range just from these riots. Probably trillion. And I can't imagine that reparations would have ever reached a trillion dollars.

So somebody said Larry Elder can help with that. There's nothing to help with. Reparations are done. Reparations are a historical fact. There's nothing you have to talk about in the future. That conversation is completely gone. And likewise I just can't have any empathy. I would say that while it is true it's always good to start with this. No actually I'm gonna go. I was trying to control my temper this morning because I just don't think it's good to have too much temper. So I'm gonna bring my temperature down and then I'm going to make a criticism of Black Lives Matter.

Compare this. Compare the slogan Black Lives Matter to I Have a Dream. I Have a Dream is just perfect persuasion in every way. Everybody likes it. There's nothing to dislike. Doesn't cause a fight. Nothing like that. When I hear Black Lives Matter does that feel like I Have a Dream? Does Black Lives Matter feel like the same message as Martin Luther King that you know everybody should be equal you know we're heading that direction nobody disagrees let's get there together versus Black Lives Matter? Because what do you hear when you hear Black Lives Matter? I'll tell you what I hear. I hear that white lives don't matter. Now is that what they're saying? No no they're not saying that. They're not saying that at all. But it's what I hear.

When you hear I Have a Dream do you, does that sound anything like that's negative for anybody? No it's explicitly positive for everyone and indeed Martin Luther King included everyone when he talked about it. Everybody white and Black you know you can rise to whatever level. He explicitly included everybody as being valuable. That is why Martin Luther King has a holiday and Black Lives Matter doesn't even have a leader. That's the difference.

Black Lives Matter, the phrase Black Lives Matter is destructive. It's destructive to civilization. I Have a Dream is productive. In a year I'm only talking about persuasion right. So if you're new to these periscopes on a persuasion level the phrase Black Lives Matter makes things worse because what do white people say when they hear it? All lives matter. What do Black people say when they hear all lives matter? You're not taking it seriously. I hate you. Now no I hate you for bringing up a problem that wasn't a problem. No I hate you. Black Lives Matter is a divisive, it's a divisive identity. It's divisive. Now I don't know that it was meant to be. I don't think that anybody thought down and said let me give, let me come up with a good divisive slogan but they came up with one. In fact it might be possibly the worst slogan of all time maybe because of the destruction it's going to cause. So I think Black Lives Matter as a slogan probably will kill lots of Black people. You know I think it will be anti-productive because it creates division which creates more racism which creates everything bad.

If Black Lives Matter simply rebranded as All Lives Matter there wouldn't be any riots. It'd sort of be over. If Black Lives Matter rebranded themselves as All Lives Matter I'd be marching. I'd be marching. But if you want to make it about yourself I think you have every right to do that because every group gets to take care of its community. Every right to do that. Don't have a complaint with that at all. I'm just giving you some persuasion advice. I'm not giving you life advice. Not telling you what you think. I'm not telling