'd take the gun out of their hand and he'd turn it around. So here's a little persuasion tip. The things that people call you are things that they personally think are persuasive. So if the anti-vaxxers are calling you sheep for getting vaccinated, what would be the most piercing thing you could call them? Sheep. They've given you the answer. You don't have to wonder what's the worst thing that you could say about them because they told you. It's what they're calling you: sheep.

So if you could find a way, and again this is persuasion, I'm not saying you should do this, it's just how it works, if you could find a way to make the people not getting vaccinated and label them sheep, in all likelihood that would really hurt because it's the word they use when they're insulting other people. If you can make that stick to the person using the word it's gonna hurt a little extra. So that would be an approach.

Also the anti-vaxxers tend to be conspiracy theorists or the only people who are right. Two possibilities, right? Either they are subject to believing conspiracies or they're right and we'll all find out later. But in terms of persuasion, if you came up with a conspiracy theory that worked in the other direction, hypothetically it could persuade people. So in other words you would need a counter-conspiracy theory. A conspiracy theory that says for example that China is the one telling you that the vaccinations are dangerous because they probably are. I don't know if that's true but I would guess that China and Russia are messing with our communications about the vaccines just like they do with our social structure and our politics, right? So it seems to me that you can do a counter-conspiracy theory.

When I asked people to describe to me how vaccines make things worse I got a ton of cognitive dissonance. I'm going to give you the hypnotist's filter on how to see the world. So the question I asked is how could it be that so many people think that vaccinations make the variants worse? So that's a very popular thought and may be true. Might be true that the vaccinations make variants worse. So I asked the following question: Can you describe the mechanism for how that could possibly happen? Because everybody's sure of it. I mean it seems like the entire public is sure that's true. But I said well describe how exactly that works.

And what happened was, and this is the hypnotist filter, so my filter on this is probably different than yours. Your filter is probably something like this: Some people are right and some people are wrong. Some people are well informed, they did their own research, some people are not. And to you I would think that that's all there is to this vaccination makes variants worse question. Somebody's right, somebody's wrong.

The hypnotist filter is different. The hypnotist filter says this: There were a lot of people who publicly and to their friends have said I understand this issue. It's basic evolution. If you put evolutionary pressure on the normal virus it will give an advantage to the variant. Boom. Scott, I just explained it. Evolution 101. Just apply it to this situation and you're done. Anybody can understand this. Evolution is survival of the fittest. The fittest variant will be the one that can get through the vaccination. Right? Pretty logical.

Okay, here's my view of the world. My view of the world is that when people realize they couldn't explain how a vaccination makes a variant worse, that they spun