me TV shows I guess.

But here's what I found out about The Daily Wire. They have 600,000 subscribers and they have 150 million, I think it's revenue per year. That's really substantial. And the part about the subscribers is that that makes them not fully dependent on advertising, although advertising is part of the model. Everything about that smart. Everything about that. And the offer that they made, as Jeremy Boreing explained, was a first offer. So in the normal give and take of negotiating they made an offer that apparently Stephen Crowder did not like. There's one part of it that was just totally unacceptable. But instead of doing what people normally do, a counteroffer, he sort of went public with it.

Now does that make him a bad person? Well it might make him a person who's not experienced at negotiating contracts. But I think he has an agent so I feel like maybe there was a better way to handle that. But here's what I found out about Stephen Crowder that I didn't know. He has about five million YouTube subscribers. Did you know that? Five million. He's one of the biggest media stars in the world. I had no idea. I was well aware of him. I've seen his content a bunch of times but I had no idea he was that big. And so when you see this 50 million dollar offer my first thought was are you kidding? Like in what world does that make sense? And then I saw his numbers and you run the numbers you go oh yeah actually that was actually a perfectly reasonable first offer. Perfectly reasonable. He might have gotten more. In fact he would have gotten more. All he had to do is push back a little bit and he would have gotten more. Now maybe he wouldn't have been satisfied with the parts about if he doesn't perform on social media in some ways, right? But he probably could have negotiated that a little. There was probably a way to make that work. I don't know. Because if he got kicked off of YouTube that would be a big hit to The Daily Wire. So why should they just accept that risk without trying to mitigate it? Now how they mitigate it, that could be a longer negotiation.

But his best in a traditional world... let me give Stephen Crowder more credit than it sounds like I gave him so far. In a traditional world you should just negotiate these things privately, go back and forth and see what you can do, not go public. All right, the going public part is the weird part. But he's Stephen Crowder. The rules don't apply to him. Russell Brand, the rules don't apply. There are a lot of people for whom the rules don't apply. Greg Gutfeld, all the rules don't quite apply. Joe Rogan, the rules don't apply, right? So when Stephen Crowder goes public and he says this huge solid entity offered me a deal and then certainly you find out what the dollar amount is later, he's really making himself more famous and looking more valuable, which he succeeded at.

So here's the persuasion play. After looking into this and just being aware of their little fight, I came away with a much higher opinion of Stephen Crowder's business model and value of it. At the same time I came away with a huge respect for The Daily Wire, just how they're running their business. That's a win. That's a double win. Two wins. Now is there anything that would stop them from still doing the deal? No, absolutely not. Because they're business people, right? In negotiations you do get some bad feelings and stuff but if you're Jeremy Boreing or you're Ben Shapiro, you don't think they know how to get past a little bit of a tiff and get back to business? Of course they do. Of course, easily, easily. You don't think Stephen Crowder can say some things about some people and then get past it? Of course he can. So neither of them lost anything. Zero loss on either side. Both of them raised their profile quite appropriately. Win-win.

When you see people seemingly having a conflict and they're all high-end operators because these are people who are killing it in their independent fields, well same field I guess. So when you say the fight you got to put a whole different frame on it because their world of options isn't like normal people. Crowder can throw away a 50 million dollar deal with confidence that it might get him another one or a higher deal or a better deal or something. So they're not like us.

Let's talk about dumb Joe Biden and his... I can't stand it when he says that people with the AR-15s, they're not going to be much good against the F-15s that the American government has if they're going to fight the government. Number one, every country that the U.S. military has tried to conquer, they had their own firearms. That country won. There's a reason we're no longer in Afghanistan. There's a reason that Vietnam kicked us out. We're not really good at beating anything except the military. But when it comes down to getting into their homes, that's sort of a police thing. And there are not enough police in the United States to handle all the residents who have guns, right? The F-15 isn't going to strike your house and the F-18s won't just be part of anything.

Now the part that I like to add is that if you're trying to keep an American tyrant from taking over and turning it into a tyrannical regime, that dictator would have to know that all of their family would be killed in a week by the people who have guns. Nobody's going to go after Joe Biden but they'll kill Hunter within a day or take him captive, right? Hunter doesn't have a chance. Now just to be clear, I don't recommend any violence especially against families. So I'm not promoting any of this. I'm just describing if we actually got to a point where whoever was the leader of the country