Coffee With Scott Adams — Knowledge Archive July 10, 2026
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Episodes Episode #2532 Segments
MainContent Cognitive Reframing

Back to episode — Episode 2532 CWSA 07/10/24

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. Well, good morning everybody, and welcome to the highlight of human civilization. It's called Coffee with Scott Adams, and if you've showed up here you're probably here at the best time that will ever happen to anybody ever. If you'd like to take it up to levels that, well, you can't even understand with your tiny human

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smooth brains, all you need is a cup or mug or glass or tankard or stein or a canteen or jug or any vessel of any kind. Fill it with your favorite liquid. I like coffee. And join me now for the unparalleled pleasure. The dopamine hit of the day. The thing that makes everything better. It's called the simultaneous sip. It happens now. Go.

You know, Joe Biden has given me an idea for a strategy for life. I'm going to start looking stiff now so that later when I'm halfway gone people will say, "No, no, he's always been like that." So if you don't mind, I'd like to do my show like this. Both too early. Too soon. Too soon.

Well, I have a reframe for you today. I learned that there are people who think that the amount of time it takes you to do something is based on how long it takes you to do the thing. How many of you think that if I said to you, you need to do this thing, would you say to yourself, well that's going to take one hour or whatever you estimate, and then you would say to yourself, I guess I need one hour to do this? How many think like that?

Now some of you are saying, well isn't that the normal way you think? You think in terms of how long something would take and then you allocate that amount of time, right? Well, years ago I learned a magic secret. The length of time it takes to do any task is the amount of time you had to allocate to it. I learned that when I was doing comics, when I had a full-time job, and I would get up in the morning and I'd have to draw a comic every day or else get behind schedule. So I had an hour and a half to draw a comic. From writing to drawing the first draft, sometimes almost the entire time would be gone. I'd have ten minutes left and I'd have nothing. And then I would write the entire comic in ten minutes. So I'd give myself an hour and a half but I could write it in ten minutes if I had to.

And then I realized that that was generalizable to just about everything. No matter what you think you should take, if you don't have that much time you'll just figure it out. And it made me wonder if people who are late all the time think that things just take as much time as they take. And I thought, if I'd never learned that you can make any schedule work pretty much, you know, there are physical constraints. You know that you can't have a baby in one month, right? That example. But in terms of you organizing your own time, your schedule, just your normal life, you can kind of make anything fit.

I also noticed that when I was the busiest in my career I could add the most to it, which is completely counterintuitive. But the reason I could do that is that when I was super busy I would make sure that any new thing I added would be in the smallest slice of time. And then I would just look at that tiny little slice of time and I'd say, how in the world am I going to get two hours w

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orth of work into that ten minutes? And then I would just do it. And every time I did it I'd think, huh, I was sure that would take two hours. So as a good general mindset reframe, tell yourself that you can make any task fit any time frame. Now that's not entirely true. You cannot make every task fit every time frame. It's not true. It's a reframe. A reframe doesn't have to be technically true.…

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