Coffee With Scott Adams — Knowledge Archive May 24, 2026
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Episodes Episode #2695 Segments
MainContent Persuasion

Back to episode — Episode 2695 CWSA 12/20/24

Context —

activity around Christmas? It's before people get toys so they haven't received it for Christmas and they're trying it out. It's not that. And these seem to be bigger commercial drones or not little ones. Why would you see that? Well I don't know but I'm going to give you the Dilbert filter on why you might see more drone activity in the past three years toward the end of the calendar year. All r…

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e not exactly that connected except he made them connected for negotiating purposes. It's actually brilliant. Like you're seeing a level of skill that we've never seen. Nothing like this. His insistence on tariffs and never backing down and saying he loves them. He loves them. They're not just okay. They're not just technically okay. They're not just something he uses to negotiate. He loves them. They can make billions of dollars. Is that true? Not so true. But boy is it good persuasion. It is the best you've ever seen.

If you want to be proud of your country and what you wanted was a good negotiator in chief you should be proud of this. What he's doing with tariffs is making the political left in this country crazy because he's speaking in a way that's technically not accurate but persuasion is not about technical accuracy. It's about getting for your country a better situation than you have. Is what he's doing likely to get us a better situation than we have? Yes. Like really yes. Strong yes. He is exactly perfect on this tariff stuff. And every time MSNBC fact checks him I say to myself okay you're technically correct. Your fact check is technically correct. But whose side are you on? We should be on his side because he's on our side. He's trying to negotiate with the world. Let him negotiate with the world. Let him do his thing. He's really good at it. He's amazing at it. Nobody else would have even thought of this. Believe it or not I literally think nobody would have even thought to use tariffs in the way he's using them. I mean everybody uses them for negotiation. That's not a secret. But he's using it for entire relationship altering reasons. I mean this is all new and brilliant.

Anyway, Stephanie Ruhle she's in the news again. So she was saying that Trump suing ABC successfully for defamation is putting a chill. He says so for all of this this is a warning. You better have your T's crossed. You better have your I's dotted. Which I actually think is a positive because we need to do that. But yeah there's definitely a chilling effect.

Here's what I can't tell if they don't know or they're saying this intentionally. ABC didn't get sued because they were inaccurate. You all know that, right? Nobody gets sued for being wrong. You couldn't do anything if you got sued for being wrong. I'm wrong all the time. How many times have you seen me wrong this week? Being wrong shouldn't be a reason for defamation or lawsuits. When I'm wrong and somebody can show me I'm wrong I immediately correct it. I go oh I didn't mean to be wrong. And even though the correction doesn't go the way I like politically, still going to do it because correction is a correction. We should do it.

So I'm not sure that the media has gotten the right lesson. The right lesson is no running ops. When George Stephanopoulos was calling Trump a found liable for rape, I think that's the phrase he was using, he was running an op. That was a Democrat op. It was intended to mislead the audience for political gain. That's defamation. You lose that one. But if you just say Trump said X but he didn't say X and there was just some reason that you were fooled into thinking he said X, he doesn't sue for that. I don't think he's ever sued for somebody who just made a mistake and if he did he wouldn't have any chance of winning. So it's kind of convenient that the press is going to interpret this as something that will prevent them from doing their jobs.

Anyway apparently according to Rasmussen 50% of likely US voters rate Trump as doing a good or excellent job in picking people for his administration. 50% is really good when you're president in our current system. Getting over 35% on anything political it gets hard after 35 because 35 is your base. But to get beyond your hard base of 35% all the way to 50 that means you're actually doing a good job and it's evident to people who are independents as well as on the right. So I think you only get to 50% from the independents. The Democrats are going to still say it's a terrible nightmare.

All right, a few more things. Scientists found a way to write a skill into your brain non-invasively. So the way you learn things today is you do them or you go to school or you practice whatever. But now they use a machine that can basically send a pattern directly into your brain and teach you something that you never practiced and never learned. Now I think the article is a little bit hyperbolic about how practical this is and how you can do it but the suggestion is that they can use brain imaging and neurofeedback to implant or as they call it sculpt brain activity toward a desired pattern. That's scary. So yes you can reprogram a human brain mechanically or at least we have the beginnings of the suggestion that that might be a thing. So it's not commercial.

I don't know if you knew that Nissan the car company has decided to pull back on their DEI policies after what they call productive conversations with activist Robby Starbuck. Now how much do I love the fact that there's a Robby Starbuck in the world. Here's somebody who just said you know this DEI stuff can't stand and he's going to put himself out there to see what he can do to stop it. And so far his ability to deal productively with big companies which is never easy and also to get them to change what they're doing is really impressive. Really impressive.

Now the threat is that he will put them on blast on social media. Now I'm one of the people who always boosts his posts when they're anti-DEI. So this is again how the system works. So we have a system where there's somebody who wants to be an activist and wants to solve this big national problem, DEI. He wants to do the work but how can he do it like it's just one person? But this one person has an account on X. It's a smaller account than mine but because I follow it and when there's something good in the anti-DEI world I love boosting it as well as other people who boost what I boost. So when he says to a big company you're going to get a lot of bad attention if you don't back off on this terrible DEI stuff, that's a negotiation with power. So he can come in as just a citizen. He has nothing more than the power of a citizen and because of X he can make a giant corporation roll over and beg for mercy. Now that's too much hyperbole. He can get them to do what they probably wanted to do anyway. I believe a lot of these companies are looking for a way out because surely at the executive level they understand DEI is killing them. Of course they know that but they don't know how to get out of it.

So when he comes in and says I'

Context —

m going to put you on blast basically because the reaction would be quite severe or you could take this conversation, he doesn't say this but sort of conceptually, or you could take this conversation as your fake. Because I've taught you that in persuasion there's a thing called a fake because it's the reason that you give because it sounds good but it's not the real reason. I think the real reaso…

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